This is Bulgaria
Sharp. Provocative. Authentic
Amplifying Bulgaria's authentic stories and heritage
From online content to books, documentaries, and events, we aim to unveil Bulgaria's extraordinary legacy across generations, amplifying visionary creators, innovators, local heroes, and experiences that reveal the nation's profound essence.
Discover
From our publication
Logic, Chimneys, and the Beige Collapse of Europe
In partership with The Sofia Globe Observed by an alien who has now waited seven hours for a Bulgarian stamp There is an old Talmudic…
It’s time for a European Declaration of Interdependence
The European Union is facing unprecedented challenges at a time when the 20th-century multilateral order is under attack. However, calling for a “United States of…
The Gift of Heinlein
Our kids’ school, in its icy cruelty, continued its program right up to the day before Christmas Eve. We’re letting them out of school early,…
The Fourteen-Billion Dollar Copy-Paste: A Digital Transformation Tragedy
Or: Why the Republic of Meridiana Has the World’s Most Advanced System for Doing Nothing In March 2021, the Republic of Meridiana achieved something remarkable….
Monday Brief – JANUARY 12TH
A weekly digest – part serious, part not – in partnership with The Sofia Globe Happy Monday. Arguably the most emotionally dishonest greeting in the…
Between Vienna and Plovdiv: Music as Identity – converation with Prof. Dr. Eugeniy Chevkenov
“Tradition is like a seed – you can’t force it to bear fruit overnight.” – Prof. Dr. Eugeniy Chevkenov The Tone of a Meeting There…
The Da Vinci Cup
The Da Vinci Cup sits on the table like an accusation, its silver rim catching light in a way that feels both hopeful and deeply…
Together in Bulgaria’s unfolding story
We believe that honoring a nation’s legacy begins with listening—to its people, its landscapes, and the quiet strength within both. Our work is rooted in clarity and care, revealing what endures, what transforms, and what continues to shape Bulgaria’s presence across time, place, and human connection.
Every detail matters. Every voice adds depth. This is how a living culture speaks—and is truly seen.
Our Friends & Partners
