When a Mayor Decides to Think Different
What happens when a mayor decides to do something genuinely different, not just manage better, but build differently? The usual answer involves a new building,…
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Conversation with Stella Petkova: AWWWARDS Juror on Design, Discipline, and Finding Balance
Броени дни са преди края на октомври, ден преди голямо събитие. Насред целия стрес, който се върти около мен, реших — напук на всичко —…
От инцидентен влогър до предприемач в анимацията: Как Ина изгради творческа общност от 85 000 души
На 28 години Ина ръководи Kashu – изцяло женско студио за анимация, базирано в България – и стои зад отдадена общност от 85 000 последователи….
Кръгове на идентичността: Разговор с Натанаил Стефанов
Как изборът на ограничение създаде свобода — и защо да заложиш на България е залог за възможност. Парадоксът на избора Повечето истории завършват със сълзи….
„Емпатия в движение“: Разговор с режисьора и хореограф Коста Каракашян
Като основател на Това е Българияза мен беше истинска чест да се срещна и да науча повече от режисьора и хореограф Коста Каракашян– артист, чиято…
Between Vienna and Plovdiv: Music as Identity – converation with Prof. Dr. Eugeniy Chevkenov
“Tradition is like a seed — you can’t force it to bear fruit overnight.” — Prof. Dr. Eugeniy Chevkenov The Tone of a Meeting There…
CONVERSATION WITH Boris de Sajonia-Coburgo-Gotha y Ungría
When we first launched This is Bulgaria on November 1st, 2025, we did something different. We organized a closed-door event – part think tank, part…
Conversation with Petya Stoycheva Krivitski
Petya Stoycheva Krivitski: “Seeking help is like reaching out your hand toward yourself.” A conversation between Kalina Jankova and psychologist and hypnotherapist Petya Stoycheva Krivitski…
Conversation with Stella Petkova: AWWWARDS Juror on Design, Discipline, and Finding Balance
It’s the last days of October, a day before a major event, and with all the stress swirling around me, I’ve decided—on top of everything—to…
“Empathy in Motion”: A Conversation with Director-Choreographer Kosta Karakashyan
As founder of This Is Bulgaria, I was genuinely honored to meet—and learn from—director and choreographer Kosta Karakashyan, an artist whose work keeps widening what…
Circles of Identity: A Conversation with Natanail Stefanov
How choosing constraint created freedom — and why betting on Bulgaria is a bet on possibility. The Paradox of Choice Most stories end with tears….
From Accidental Vlogger to Animation Entrepreneur: How Ina Built an 85,000-Strong Creative Community
At 28 (and 24 month:-) Ina leads Kashu, an all-women animation studio based in Bulgaria, and commands a dedicated community of 85,000 followers. Her journey…